After his days as an active duty paratrooper in the Berlin Brigade during the fall of the Berlin wall, Paul Palmer went on to pursue his degree in marketing. A successful 20 year career in business development naturally led him to pursue other avenues of marketing. AnalyzerIT picked up on his talent to effectively brand through Fractional Digital Marketing, and Paul has been a team player ever since. When he is not helping to develop online business for companies, he spends time with his teenage son free-running or training parkour- a salute to his hobby as an avid marathon runner.